The Drive To Produce Major Content

Formula 1 keeps growing in the U.S. thanks to a Netflix show, prompting a look at the major championship's content plays designed to lure new fans. Plus, The Open field is just about complete.

Jun 30, 2021

∙ Paid

I’ve started watching more Formula 1 after checking out Netflix’s Drive To Survive. Whether I’m a sucker for behind-the-scenes access or just a more enlightened fan thanks to the show does not matter. The numbers say the connection made is driving numbers and popularity of the sport.

Neal Freyman’s Morning Brew reported ESPN’s F1 success this year and s…

The Quadrilateral

The Drive To Produce Major Content

Formula 1 keeps growing in the U.S. thanks to a Netflix show, prompting a look at the major championship's content plays designed to lure new fans. Plus, The Open field is just about complete.

This post is for paid subscribers